JW Marriott Hotel & Resorts is partnering with DJI to launch the luxury hotel brand’s Drone Experience Program, which will allow guests to test out DJI’s unmanned aircraft systems (UAS) technology.
JW Marriott Zhejiang Anji in China will first launch the initiative on Nov. 12. DJI representatives will host on-site sessions to demonstrate how to safely operate a drone and provide aerial photography tips. With its proximity to the Anji Bamboo Forest, JW Marriott Zhejiang Anji was selected as an ideal pilot hotel for the Drone Experience Program, the companies say.
The program will be held every Saturday from 10 a.m. to 4 p.m., and guests can reserve their spot in advance with the hotel concierge. According to the companies, the Drone Experience Program will enable guests to capture an aerial overview of the hotel and destination by using a DJI drone with the help of a trained UAS pilot.
“Anji is a fantastic destination to pilot this cutting-edge technology, and the program will help guests both learn something new and share their experiences with friends and family,” comments Mike Fulkerson, vice president of brand marketing for Asia Pacific at Marriott International.
“We are delighted to be partnering with JW Marriott to enrich the guest experience,” adds Eli Morgan Harris, DJI’s business development manager. “DJI’s aerial platforms and camera technology will allow travelers creative means of capturing and sharing their travel experience with the rest of the world. The combined geographic footprints of DJI and the JW Marriott brand will enable us to debut the program in some of the world’s most desirable destinations.”