GoPro Inc. is reportedly planning to dive deeper into the unmanned aerial vehicle (UAV) world: It is in the process of creating its own line of drones.
According to a report from the Wall Street Journal, the U.S.-headquartered company is looking to roll out a line of UAVs, costing $500-$1,000, in late 2015.
GoPro, whose cameras are often attached to commercial and hobbyist drones, most recently came out with what it called the highest-performance line of capture devices it has ever made, the HERO4 edition of cameras.
Around the same time, the company also joined the Small UAV Coalition, a group of companies prevalent in the UAV world. The group, whose members include UAV manufacturers, has since been advocating for the advancement of a regulatory system to guide the safe operations of UAVs.
The Wall Street Journal says Colin Guinn, an executive from 3D Robotics (which is also a member of the coalition), is surprised that GoPro would take this route. He says GoPro can “keep making great cameras,” while 3D Robotics will “keep making great copters.”